Pensionality


Client

spp

SPP is one of the biggest pension companies in Sweden.

Mission

How can SPP be the leading occupational pension company in Sweden?

Process

My team dug into the world of pension, held interviews, made user-tests, prototyped, all to understand what is lacking in the business today and how we could make pension more exhilirating.

Solution

Our insights drove us to a point where we understood that pension needs to be personalized in order for people to be more engaged in their future. We had to make their future their now, and so we created the Pensionality-test. 

 

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